Purposeful visits
Every visit is tied to an activity, a theme or a developmental goal. The art and robotics programme is renewed every week.
Cedgo Family Club · International partnership A Premium Family Club.
Designed for time together. A café and terrace, the Cedgo Classic play area, art and robotics classes and a birthday hall: one street-level venue, run as a family club built on recurring membership revenue. Open it in your country.
Europe's largest children's workshop brand
Concept
Not a play area. A habit system.
Families spend on children's entertainment, but that spending is scattered across one-off experiences. Family Club brings the same family back to the same address two to three times a week through membership, content that changes every week and parent participation.
2–3×
visits a week: the rhythm a member family is designed to follow
70%
of family spending on children's entertainment goes to one-off experiences
Zero
customer loyalty built by classic play areas. Family Club targets this gap.
Parent participation
Workshops, seminars and shared games. Parents become members too, so loyalty comes from the whole family, not only the child.
Café and co-work
Barista coffee and work corners overlooking the play area. A meeting point for parents and a revenue line of its own.
The space
A defined place for every function.
Café and terrace at the front, the kitchen behind the café. A shared entrance leads to the Cedgo Classic area and to classes with their own doors. The concept is adapted to the dimensions of your property. Tap the points on the plan to explore the club.
Café and service
Café
A coral service counter and a sage seating line. A separate kitchen behind the counter and a strong visual link to the Classic area through a glass partition.
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Visuals are concept designs. The layout and size of each area are set in the measured architectural project for the chosen property. The full concept presentation is shared after the first meeting.
Revenue model
One club, two engines.
The physical club generates recurring membership revenue every month. The same families also join Cedgo's digital ecosystem through the Cedgo SuperApp, and the club earns a share of that revenue.
Physical engine
Club revenue
- Monthly club membershiprecurring
- Drop-in visitsdaily entry
- Birthday and event organisationthemed packages
- Café and terraceper visitor
- Retaillicensed toys, books, textiles
- Brand and education partnershipsadditional revenue
Digital engine
Cedgo SuperApp
- SuperApp family subscriptionmonthly, per household
- Recurring payments with Cedgo Walletpayment backbone
- Cedgo Familio marketplacerevenue share
- Cedvento event ticketingrevenue share
- Live camera, booking, Cedgo AImember loyalty
Membership is the core.
In the base scenario, 60% of monthly revenue comes from membership. Most of the turnover repeats every month without having to be sold again.
70%+recurring revenue target
7revenue lines in one venue
Why Cedgo
Start with a proven system, not a blank page.
Cedgo has worked with children since 2018. Your Family Club opens on top of a brand, an operating model and a digital infrastructure that already run at scale in Türkiye.
50branches across Türkiye
3.5M+cumulative child visits
600K+registered family accounts
2018in the field since
Technology transfer
The Cedgo App, Cedgo Wallet, booking, CRM and Cedgo Cam are set up for your market, so clubs run digitally from day one.
Country setup and training
Feasibility, concept adaptation, staff selection and training are led by Cedgo's headquarters team.
Cedgo Academy
A weekly art and robotics curriculum and staff training, delivered from the centre.
Equipment and furniture
Play equipment and technology are shipped from Türkiye; Cedgo's custom furniture is produced locally to Cedgo drawings and standards.
Cedgo Operations Desk
Day-to-day operational support through the app, WhatsApp and phone.
Brand partnerships
Sponsorships and campaigns with international brand partners.
Partnership models
Bring Family Club to your country.
We work with one strong partner per country or region. The structure is agreed market by market; in every model Cedgo leads country setup, technology transfer and training.
Master franchise
You hold the rights for a country or region, open clubs and grant franchises within your territory.
- Exclusive country or regional licence
- Development plan agreed together
- Country setup, technology transfer and training
- Franchising within your territory
Country partnership
Cedgo and a local partner build the market together, with responsibilities and returns structured for that country.
- Structure agreed per market
- Joint development plan
- Country setup, technology transfer and training
Egypt: master franchise letter of intent signed. Other countries: we are looking for master partners.
Support and process
With you from the first call to opening day.
Our headquarters team runs every step with you, from market study to launch.
Market and location feasibility
Concept adapted to your property
Staff selection, training and curriculum
Brand, marketing and launch playbook
Cedgo Operations Desk
Technology setup: app, wallet, CRM, Cedgo Cam
- Application and first meeting
We get to know you, your market and your goals.
- Market and feasibility
We assess locations, demand and the financial model together.
- Agreement and architecture
The model is agreed and the concept is designed for your property.
- Build and training
Local contractors build under Cedgo supervision; equipment, technology and team training follow.
- Launch and opening
The club opens with a launch campaign and its first members.
Partnership application
Let's bring Family Club to your city.
Fill in the form and our international team will contact you. In the first meeting we talk about your market, the partnership models and the next steps.
Partnership line+90 543 905 01 88
Emaildestek@cedgo.com
FAQ
Questions from partners.
Anything else? Call +90 543 905 01 88 or write to destek@cedgo.com.
What kind of property does a Family Club need?
The concept is adapted to the dimensions of your property. During feasibility we plan together how the café, Cedgo Classic play area, art and robotics classes, birthday hall, parent and baby room and toilets fit. A street-level location in a family-dense area is the priority.
Which countries are you looking for partners in?
We evaluate master franchise and partnership models country by country. Write your country and city in the form and our international team will get back to you.
What does a master franchise include?
Exclusive rights for a country or region, the brand, the concept and its architecture, the technology stack, training and the curriculum. Development targets and terms are agreed per market.
How much is the investment?
Investment depends on the country, the property and the partnership model. We share the investment range, the detailed financial model and the terms after the first meeting.
How are equipment and furniture supplied?
Play equipment and technology are shipped from Türkiye. Cedgo's custom furniture is produced locally to Cedgo's technical drawings and material standards, and construction is carried out by local contractors under Cedgo supervision.
Is the Cedgo SuperApp available in my country?
As part of the partnership, Cedgo's technology is set up for your market: the app, Cedgo Wallet, booking, CRM and Cedgo Cam live viewing, so clubs run digitally from day one.
Is Family Club located in shopping malls?
No. Family Club is a street-level concept with its own facade and terrace, in neighbourhoods where families live.
Can I convert an existing kids venue?
Yes. If you already run a play area or a kids club, mention it in the form; the conversion is evaluated during feasibility.